Archive for May, 2012
Bumps in the Design Road

Bumps in the Design Road

I’ve been working on three of the Middle Sister designs all at one time – Drama Queen, Surfer Chick, and Goodie Two-Shoes.  There was some prep that needed to be done for each and I thought I would save some time doing them at the same time.  Instead of efficiency, I’ve hit bumps in my design road.  So, I thought I would do a quick post on...

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Jewelry Inspired by Wicked White

Jewelry Inspired by Wicked White

The second design inspired by the Middle Sister wines is a necklace for Wicked White.  This sister caused me a bit of design angst as the first piece I created just didn’t feel “right”.  So, after some added thinking and designing, I have the necklace that I think she would wear. The Background Wicked White is the Middle Sister who is just...

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Jewelry Inspired by Forever Cool Merlot

Jewelry Inspired by Forever Cool Merlot

The time has come for the series of designs inspired by the Middle Sister wines.  I’m excited to start the series off with Forever Cool Merlot. The Background Forever Cool is the Middle Sister with a deep connection to the earth.  If she had a motto, I think it would be “Reduce, Reuse, Recycle”.  From the label on the bottle, here’s...

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Middle Sister – Confusion to Clarity

Middle Sister – Confusion to Clarity

Two nights ago, with a glass of Goodie Two-Shoes Pinot Noir in hand, I realized that I was a bit overwhelmed by the Middle Sister design project.  I wanted to start designing one necklace at a time and was quickly discovering that I needed to know the direction all ten of the designs were going to take before a could actually “make” any of them. Organizing...

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Middle Sisters Update

Middle Sisters Update

The inspiration boards are complete, ideas have been flowing, and designs are starting to emerge.  I continue to be very excited about this process and the designs.  After thinking it through, I decided that I’m going to start rolling out designs one at a time instead of in one big post next week.  That way, I have more opportunity to talk about the...

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Jewelry Inspiration from the Middle Sisters

Jewelry Inspiration from the Middle Sisters

Last night I opened a bottle of Drama Queen Pinot Grigio, enjoyed a wonderful glass, and got to work on design inspiration boards for the jewelry. So, what is an inspiration board?  I think that depends on the artist.  For me, an inspiration board is a collection of words and images that expresses the feeling that I would like the jewelry I create to convey. I...

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The Backstory of Middle Sister Wines

The Backstory of Middle Sister Wines

There is so much awesome content for the backstory on Middle Sister Wines that I almost don’t know where to begin!  I’ve decided to highlight a few of the great things I came across in this post and I know I’ll cover more as I continue the design process. The Wine Sisterhood The Wine Sisterhood was created by three women in the wine industry...

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Middle Sister – A Design Twist

Middle Sister – A Design Twist

I’ve spent the last few days learning more about the Middle Sister brand and I’ve made a decision to put a little twist in my regular schedule.  As I started thinking about the designs for the week, there was an idea that stuck in my head.  I want to design a piece of jewelry for each of the sisters. To do this, I need to study each of them a bit...

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The Flavor of Middle Sister Wines

The Flavor of Middle Sister Wines

There are ten varieties of Middle Sister wine.  From Chardonnay, to Pinot Noir, and three blends, you are sure to find your favorite flavors.  The wines are very accessible at prices ranging from $9-15.  I can always find them at the Target stores in my area and I think the brand is pretty easy to find at many locations in the US. This week, I tried the Cabernet...

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Introducing Middle Sister Wines

Introducing Middle Sister Wines

This week the blog is focusing on the Middle Sister brand.  For the first time I’ve chosen to cover the whole brand instead of just one wine.  One look at the labels and I think you will know why they are my pick! I’ve followed Middle Sister for a year or so and I really like the branding (more to come in the backstory). Each of the wines has it’s...

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Design Inspired by Mississippi Mud

Design Inspired by Mississippi Mud

This week, the focus was on Mississippi Mud – a pre-mixed black and tan.  I loved the growler packing of the brew and was disappointed not to be able to find any information about the brand online. The Process As I set out to create the designs this week, I had three primary “pieces” to work with…the growler, the screw top cap and the...

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About

My name is Lori Sullivan. By day I'm a Marketing Strategist and by night I'm a Jewelry Designer. I also enjoy relaxing with family and friends with a great wine or beer. This blog is the place where my passions for drinks, design, memories and marketing mix.